Carte Blanche Unveils New Me to You DTR Arrangement With Home Bargains

Having worked with Home Bargains for a number of years through its proprietary greetings card and gift business, Carte Blanche Greetings today announces a new DTR Licensing arrangement with Home Bargains which will see the value retailer developing and producing Me to You branded products for sale in its 500+ UK stores.

 Home Bargains have rapidly expanded their licensing presence in recent years and become an important destination for licensed product.

Carte Blanche Licensing Manager, Talia Tester comments, “Having worked with the Me to You brand previously the team at Home Bargains understand implicitly the power of the Me to You brand and its appeal to consumers. Working collaboratively within the parameters of a DTR relationship we have been able to create robust ranges which capture the essence of Me to You and we’re very excited to see what’s to come in 2021 with more seasonal ranges in development.”

Home Bargains, License and Range Manager, Helen Lynch adds, “Me to You is such an iconic brand and one that we know has evergreen appeal across a variety of categories and occasions. Home Bargains is already a destination for consumers looking for top brands and this new DTR agreement will ensure we can offer extended ranges to fans of the brand.”

New Licensed ranges will be appearing in Home Bargains stores from Q4 2020, featuring Christmas and Autumn Winter ranges initially.