Web Campaign for Tatty Teddy & My Blue Nose Friends

4/10/13 UK kids can now enjoy a fun new ‘webisode’ featuring Tatty Teddy & My Blue Nose Friends

The cute characters are set for fresh adventures as Carte Blanche Group launches the latest stage of its 2013 media campaign for the award-winning toy brand.

 The webisodes – each a vibrant animation with upbeat musical soundtrack - will be advertised on nickjr.co.uk this month, alongside banner ads featuring the Tatty Teddy & My Blue Nose Friends mobile app. Aimed at children aged 2 – 7, nickjr.co.uk is an ever popular site for parents to visit with their children, with the month long ad campaign set to be viewed over 30 million times.

 ‘Tatty Teddy and the Summertime Splash’ is the third in a series of webisodes, bringing the bestselling blue nose characters to life in fun scenarios such as the park and the beach and the enchanted forest.

 The partnership with Nick Jr. is part of a wide-ranging sponsorship campaign which has seen Tatty Teddy & My Blue Nose Friends host their very own virtual land on Bin Weevils.com, the BAFTA-winning kids’ website. The kids brand has also hosted event days with Alton Towers, giveaways in the Daily Mirror, launch parties at the world's finest toy shop Hamleys and is currently sponsoring afternoons on the vibrant TV channel Pop!

 The new webisode can also be viewed on the brand’s dedicated website, tattyteddytoys.com, as well as the Official My Blue Nose Friends Facebook page YouTube Channel.