News
My Blue Nose Friends… an overwhelming success story
18th November 08
It's been an exciting few months since we first launched My Blue Nose Friends. The success of this new brand is testament to the strength of the Carte Blanche portfolio. We constantly seek opportunities to stretch the Carte Blanche brands in new directions, whilst retaining the integrity of the core Me to You brand.
Since its launch in May 2008, we've sold an amazing one million My Blue Nose Friends. If you sat them all in a row, they'd stretch for over 45 miles, and it would take you 12 hours to walk from one end to the other. Just imagine, if you started that line of My Blue Nose friends in Dover, they'd be able to stretch right across the English Channel to Calais, and all the way back again!
A million My Blue Nose Friends would fill all the seats in Wembley Stadium… eleven times over! That's a staggering 5,000 My Blue Nose Friends sold each day… four every minute!
Watch this space for more news surrounding My Blue Nose Friends.